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Mevlana
Mevlana NV was founded in 1991 by businessman Cetin Eryilmaz, who was born in Koersel-Limburg to a family of Turkish immigrants with roots in Central Anatolia. His parents ran a butcher's shop-cum- grocery, where Cetin learned the butcher's trade at an early age. Cetin began his career in the catering industry at McDonald's in 1984, and after completing an internal management programme became a branch manager at one of their Antwerp facilities. However, lack of prospects caused Cetin to take evening classes in accountancy and company management as well as a butcher's diploma in order to start his own business. Having completed his courses, he resigned in 1991 and started his company under the name "Mevlana NV".
Cetin applied the knowledge of optimal hygiene and technical organisation he had acquired in the multinational environment at McDonald's to his own company. His knowledge of the mass production of meat-based products and his own practical experience as a butcher led him to develop a range of döner products for retailers.
A market study showed that high product quality and consistency, good service and prompt delivery were essential to success and customer satisfaction.
Today, 33 years on, this philosophy has remained unchanged and quality has remained the top priority at Mevlana NV, hence the relatively small product range.
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